ADDING VALUE THROUGH
A wayfinding audit helps you to identify areas of negative user experiences in your development. Through the findings of the review, the problems are easily communicated to others, so that all stakeholders recognise it clearly and can provide their knowledge and input into shaping the solution.
Mazefate's primary goal is to help you to define the problems through a wayfinding audit clearly, and it forms the foundation to the overall design process. A design process that does not start with clearly defined problems is a gamble; there is no way of knowing whether the result will be useful.
We can customise the audit according to the specific needs and requirements you have. You may need to work on a particular area of your location, or there may be issues you are looking to address. Some of your concerns may be related to steering behaviour (for commercial reasons). Alternatively, it could be with route-finding problems users have had, or with addressing the wasted work hours staff are having to use to direct people.
Whatever your needs, we can adapt our auditing as needed.
We evaluate wayfinding as a process rather than just getting from A to B as quickly and efficiently as possible. We see it as an experience which you need to create in an environment, that makes users want to re-use the location and space.
We conduct audits on-site for an existing business. We perform reviews through floor plans and drawings for new projects still in development.
Step 1 -
We utilise a detailed checklist to seek out potential wayfinding issues and at the same time, identify areas that are working correctly.
Step 2 -
We conduct meetings with various stakeholders to understand their needs and issues. We also conduct surveys where necessary, to obtain end-user feedback.
Step 3 - Understand
We list a set of recommendations, identify areas to improve, and inform you what is the best course of action to take, with options.
Step 4 - Recommend